True to its reputation as a "City for Foodies," San Francisco Travel launched Dine About Town in 2001 (aka Restaurant Week). During two weeks in January more than 100 restaurants in San Francisco offer a fixed price 2-or 3-course lunch and/or a 3-course dinner option.
Scope was to conceptualize, design and produce all of the Dine About Town creative. Deliverables included print advertising, outdoor, collateral and digital.
Role: Art direction, design and production
American In-House Design Award Winner
Live photography by Scott Chernis